ZINK Canada Cover
April 17th, 2008 | posted by Rachel S | Posted in Magazines & Media


The new ZINK Canada magazine has been floating around for a month or two now (sold @ Indigo among others) but I only recently acquired my copy ($6) chock full of Canadian features, Canadian designer ads and multiple photo shoots put together by Canadian stylists et al…
However, with all this emphasis on maintaining relevance of the premiere Canadian issue – the cover (and feature photo editorial) contradicts the message: Covergirl Reid was shot by New York-based Canadian photographer Geoff Barrenger; New York-based stylist Tracy Cyprow used an American designer dress (Betsey Johnson) and hair and make-up were contracted out to American agencies.
Editor-at-large, Adrian Mainella, ‘gets to the bottom of Canada’s fashion dilemma’ pointing out our problem of a lower GDP (we spend less than others); our turn-on to international labels; lack of branding; and no ONE relevant national fashion week (for international buyers).
The mag covers beauty, music, gadgets a little food and travel and many fashion spreads. 4 issues/year.


