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hi, I'm Rachel (PR freelancer, ex-fashion school student and founder of TSF.com). I started the blog way back in 2005 (before there was barely anything about Toronto fashion online) and spent many really fun years documenting fashion and street fashion in Toronto!

I recently had my second baby boy and my days of fashion parties, designer shows and frivolous shopping are but a happy memory. I still work a little on the blog, do other freelance writing and PR when I can!

So, please don't feel offended if I haven't responded to your E-mail, party invite or store opening. I do pass invites along to other bloggers though and we try to cover what we can!

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Balisi: Urban Contempo Moves up to Midtown

March 11th, 2010 | posted by Rachel S | Posted in Shoes & Accessories , Shopping & Boutiques

Balisi TorontoBalisi Toronto

The new Balisi location on Yonge St. north of Eglinton independently stands out in its new neighbourhood amongst area favorites Lululemon, Aritizia and Sporting Life – but the residents of midtown Toronto should be very thankful for the injection of uber-cool, exclusive brands and yet another excuse to stray from the ‘North Toronto’ look.

Recently opened, this is the fourth Balisi boutique in Toronto (others on Queen, College and Danforth). Proprieters and partners Rehlee Balisi and Cory Kierstead have been successfully doing their thing for the past four years which is buying and bringing mainly edgy European labels to Toronto, focusing on fearless footwear while growing their retail business in a time of retail uncertainty. Each shop carries slightly different items to match area shoppers, and is staffed by highly experienced stylists.

On Yonge Street, stylist Dale Hodder explained what shoes had memory foam insoles, how to wear what (in ways you wouldn’t figure out for yourself) and what psuedo-celeb clients are going for.
Balisi TorontoBalisi Toronto
For this article, I tried to distinguish the most contemporary and exclusive labels – and realized it’s all exclusive. The selection of Brazilian, plastic Melissa shoes is off the chizzy, the Vivien Westwood’s for Melissa are plentiful, there are Fly London sandals ; avant garde United Nude, handcrafted Miz Mooz, and my favorite the expensive Neosens. For men, plenty of sneakers and denim. Also, a wall of handbags, mens fashions from Japan, affordable accessories and an interesting little book collection thrown in to the whimsy.
Balisi TorontoBalisi TorontoBalisi TorontoBalisi TorontoBalisi Toronto

If you’re in the hood, definitely go see Dale:

Balisi
2507 Yonge Street (north of Eglinton), Toronto
416.487-7111
+ http://www.facebook.com/balisifashionsinc
+ http://twitter.com/balisi

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